Creative Directon | Hair + Makeup | Promotional Content

hera as sabrina

The Client

Blending pop, jazz funk and RNB influences with a twist of drama from Original Pilipino Music, Hera’s sweet voice and playful lyrics have swayed listeners in local stages. Her music and natural stage presence has also charmed audiences as far as New York city.

The Problem

Hera was performing as Sabrina Carpenter for Bands as Bands and needed a full glam transformation that visually embodied Sabrina’s romantic and flirty vibe. The challenge was to create a cohesive, standout look that translated both on stage and in photos—with limited prep time and only 15 minutes for the shoot itself.

the approach

We leaned into a fast-paced but intentional collaboration.

Creative Direction & Styling: We drew inspiration from Sabrina’s signature aesthetic—soft lighting, romantic textures, and playful sensuality.

Team Collaboration: Partnered with makeup artist Muriel and hairstylist Jer to craft a cohesive look.

Photoshoot Prep: Held a pre-show trial session to test the look, with a quick-turn shoot to capture Hera in character.

Studio Set Design: Designed a dreamy setting using drapes, candles, and roses for that classic pop-princess energy.

the outcome

Hera stepped fully into the Sabrina Carpenter persona—confident, playful, and radiant. The quick-turn shoot and glam collab helped her feel stage-ready and amplified buzz ahead of her sold-out performance.